Five Ways To Make Your Website Work

Does your website work? Is it driving traffic and creating revenue opportunities for your business? If you answered no to any of these questions, read on.
SEO is Dead
Long Live OC/DC! The term “SEO” is used too often to describe online marketing activities that have nothing to do with search engines. That’s why it’s dead. In its place is OC/DC, a shorthand reference for the concept of optimising content for discovery and conversion.